“Make the world a peaceful place” is in the Flim de Lion shortlist in Cannes in the Pharmacy category.

This is the key to understanding the new spot made by DLVBBDO dedicated to Dr Giorgini relaxing TMG infusions. The images that flow make us dream of a "peaceful world", where all the traditional "villains" in film history instantly relax, showing their softer, harmless and even funny side. Even "The Ride of the Valkyries," the music chosen as soundtrack to accompany this captivating story, has been "relaxed" to become a lullaby that gently lulls us until the final slogan: "make the world a peaceful place." Because the power that everybody has in their hands is immense: to make the world a peaceful place, possibly even drinking or offering a Dr Giorgini relaxing infusion to your loved ones, once a day, every day!

Check out all the infusions from Dr Giorgini that may help you relax and feel better!